Gaming Industry
The videogame industry ought to be really rocking now with public interest being the highest ever, next-gen consoles debuting, breathtaking games with life-like graphics, sounds, gameplay, and blockbuster movies such as King Kong and Star Wars routinely look to video games to extend their reach into popular culture.
Nevertheless, companies that make and sell video games are not doing as well as they should have been with many reporting less than targeted/projected sales resulting in cutting profits and job losses. Major game publishers Activision, EA and Atari all missed their most recent earnings expectations and each company laid off employees. Retailers also didn't escape this phenomenon and retail companies like Electronics Boutique and GameStop have been through such situations.
So what are the things that's plaguing the industry as a whole?
1. High cost of game developing games making 50-dollar and above a title the norm
2. Ambiguity in the release of next-gen consoles that are being developed like currently the PS 3 and Nintendo Rev
3. High price of producing a next-gen console like PS 3 is costing 800 dollars, so delaying the release makes it profitable for Sony as PS 2 is selling well still
4. MMORPGs becoming popular than ever
5. No matter how good current games are or the console is, anticipation of the release of the another by rival company slows sales down
Read more about this here in Washington Post
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